Our Success Grows from United Teamwork.
Ashish Masale thrives because every member shares a common passion for excellence. Our outstanding results are the product of true collaboration, where each individual’s skill blends seamlessly to achieve flavour perfection.
Passion for Quality
Our dedication to spices goes beyond business—it’s a tradition passed down through generations. Like a river nourishing its land, our commitment brings vitality and rich taste to every blend we create.
Precision with Every Step
From sourcing to packaging, each spice is prepared with care and expertise. Our refined process ensures consistent quality and freshness, guaranteeing every product is ready to add memorable flavour to your kitchen.
Spicing Up India Since 1986
Ashish Masale’s journey began humbly in 1986 under the shade of a "SHISHAM" tree, when two brothers started a small shop to fulfil their basic needs. This was the foundation of what would later grow into Singhal Grah Udhyog Private Ltd. Overcoming many challenges, their perseverance and dedication laid the groundwork for a trusted spice brand.
In 2005, the brothers expanded into manufacturing their own spice blends with a mission to deliver exceptional quality and flavour—what they call “WOW.” Today, Ashish Masale proudly stands as a leading Indian manufacturer, distributor, and exporter of premium ground spices and spice mixtures.
Diverse, Authentic Spice Blends
Ashish Masale specialises in unique traditional blends catering to diverse recipes and regional cuisines, including turmeric, coriander, chilli, dal masala, chana, and sambar masala. Signature blends like Chinese spices for Agra’s beloved snacks, magic masala, tomato masala, lemon puff, kK masala, and a selection of fasting salts like black salt and saida salt enrich their product range.
Quality and Innovation at the Core
With a growing presence across India, Ashish Masale has embraced the digital era by launching on Amazon and introducing new flavours such as peri-peri and pizza seasoning alongside innovative packaging. Their commitment to quality is uncompromising—they only produce spices fit for their own tables.
All products are tested and certified with FSSAI, ISO, and AGMARK certifications, ensuring purity and safety.
Community Commitment
Beyond being a responsible manufacturer, Ashish Masale actively contributes to society by generating employment, supporting community welfare initiatives, and fostering sustainable growth.


